plentyoffish

PlentyofFish is a popular social networking and online dating service boasting that "Plentyoffish.com is larger than all other free dating sites combined!" The site uses individual member locations and message filters to determine viewable profile matches between people. The site was ranked as the #2 most visited personals site by Alexa Internet as of May 2006; with similar traffic levels to major pay sites like Lavalife, eHarmony and JDate. (It should be noted that these sites each average roughly one quarter the traffic of Match.com, the category leader.)

About

PlentyofFish (POF) is a free online dating service that attempts to differentiate itself from other online dating services (such as eHarmony or Match.com) in a number of ways.

Primarily, it does so by being free. Its entire revenue is based on Google advertising and its staff is limited to two people, the creator, Markus Frind, and his girlfriend with a few volunteer forum moderators. It was reported in the media that creator of the site, Marcus Frind, makes about $10,000 a day from advertisements displayed on his site.

Members may correspond with the type of people they have selected; they feature a filter for messaging. Using this feature allows members to block messages from individuals or even whole groups of other users in whom they aren't interested.

False Profiles

Plentyoffish users complain that many of the profiles listed on the website do not belong to real people, but rather are created in order to generate traffic.

Auto-filter woes

Plentyoffish users complain that their accounts are being deleted for reasons unknown to them [1]. POF's moderators have explained that routine maintenance wipes out accounts using known proxy servers, anonymous surfing services but sometimes legitimate users as well. In some cases, entire IP scopes are blocked to the dismay of members. In other cases there seems to be no justifiable reason for accounts being deleted.

External links

• Plenty of Fish